Did anyone watch Daybreak this morning? Of course you didn’t. However (according to a friend of mine who DID watch it), apparently there was some rather intriguing news few have picked up on – Jonathan Ross (who has recently been associated with Endemol) is apparently working on a UK version of The Golden Cage for the BBC.
We’ve mentioned TGC a few times at the bar already as it’s a bit of a curio, but if you’re new: The Golden Cage is originally a Dutch show (in fact it’s the idea that begat Big Brother but didn’t get turned into its own show until John de Mol launched his own TV channel a few years ago) where a number of people live the life of luxury in a villa. When you’ve had enough you leave. Last person standing wins the villa and a significant cash prize – “how much freedom are you willing to give up for ultimate freedom?” The show was meant to last indefinitely, but poor ratings and a change of channel (after de Mol’s Tien network shut down) led to them modifying the format to find a winner and end the show. The show made the news for inter-contestant bullying, but despite the fact the show did fairly well amongst the Dutch youth it was never really captured the nation’s imagination in the way Big Brother did.
It will be interesting to see how they adapt it for the UK audience. I suspect they won’t ask for a €10,000 deposit to dissaude people walking before six months or was it two years? I forget), and will they make it indefinite, or will it just be Big Brother under a different title?